Eggslut

Eggslut the popular breakfast chain from Los Angeles, opened its first Hong Kong location on June 16, 2023. Eggslut Hong Kong cracked open its doors for the first time to their highly anticipated grand opening, which took place at their premier restaurant on the ground floor of Fashion Walk shopping mall in Causeway Bay, offering urbanites, foodies, and egg lovers a chance to indulge in Eggslut’s infamously praised egg sandwiches served in their signature fluffy and airy brioche buns.

Voltage X provides a comprehensive suite of integrated marketing services for the grand opening of Eggslut Hong Kong — from social media management, video production, press release creation and distribution to media invitations and event management.

Voltage X team took part of event planning and on-site logistics, ensuring a seamless experience for Eggslut Hong Kong’s grand opening, showcasing the brand’s signature LA street culture. Instagrammable backdrops and a photo booth allowed devoted fans to capture memorable moments. Eggslut merchandises were also prepared to further engage with customers, including branded fans, pins, and laptop stickers, enabling fans to take home a piece of Eggslut and proudly share on social media their affection for the brand.